The On Now row will particularly highlight all programmes that are currently live on different channels. It also eradicates the need to tediously remember which channel belongs to which streaming provider.Īpart from the new Live tab, Fire TV users are also getting a new On Now row on the Fire TV home screen that makes it easier to find, browse, and access live content from subscribed apps. The new Live tab will eliminate the need for a user to head to separate apps for watching TV channels. Amazon Launches New Fire TV Stick (3rd Gen), Fire TV Stick Lite in India.Zee TV, Zee Cinema, and Zee News are expected to join the lineup as well. The company said in a press release that it will integrate live content from Zee5 soon.Ĭustomers can access live channels including Sony SAB HD, Colors HD, SET HD, Nick HD+, Dangal, DD National, News18 India, MTV Beats HD, SONY BBC Earth HD, Mastii TV Music, and Discovery. Amazon has initially partnered with SonyLIV, Voot, Discovery+, and NexG TV, whose channels will show up under the Live tab. For new customers, the Live tab will be available within a few weeks after the device is activated. As mentioned, the rollout has begun from today and it will be completed over the next few weeks. The live TV feature is rolling out for existing users starting today and new customers should see the feature in the coming weeks.įire TV and Fire TV Edition users in India are getting a new Live tab. The new Live tab on the navigation panel also offers Channel Guides to see which show is currently running, and upcoming shows through the day. This new feature encompasses all live TV channels offered by streaming apps in one place that helps make discovering live content easier. Amazon Fire TV users can now stream live TV in India.

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